5 rules to get the most from creative people
You have an important project. So you’ve hired an architect (or choreographer, designer, sculptor, chef, composer) and want the best outcome. Of course. This could be a subject for an entire book, but let’s confine ourselves to 5 rules that will help you optimize results. (Below* we’ll ask you to add your own.) 1. If ...
Continue reading »Feed the panda.
Once again, it’s new rules, new tools. Google’s new algorithm, nicknamed Panda, measures the relevance of your website, and rewards (or punishes) you for your perceived value to searchers. Ignore these changes at your peril, since appearing in search engine results before your competitors is still golden. So what’s new? There’s more emphasis on design, ...
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