Catalogs are still alive. (Just not made of trees.)

Posted on Jul 30, 2014

Catalogs are not dead. Or even dying. They’re evolving. The concept “catalog” has been given last rites a number of times, but it rallies back. It climbed off its deathbed when the big omnibus printed catalogs started keeling over. Remember Monkey Ward’s? Specialized catalogs aimed at carefully crafted segments, however, survived. Printed catalogs were decimated […]

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